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Privacy Policy

Protection of Personal Data / Protection of privacy

Protecting the security and privacy of your personal data is important to us. Therefore, we conduct our business in compliance with the applicable laws regarding the protection of personal data and protection of privacy. Please see below for details on BSH collects what type of data information, how it uses the information, and with whom we share the information.

Collecting and Processing Personal Data

You can use all the areas of our website that are not access-protected without disclosing your identity. By default, we log every use of our website in order to Eliminate disruptions and clarify security incidents. We can find more about the protocol data in the chapter “How we process your data”.

How we process your data (logs, cookies, tracking, etc.)

Log data

Whenever you call up a website, your Internet browser automatically transmits information to our web server (so-called protocol data) for technical reasons. We store some of this information in log files, such as

Date of the access

Time of the access

URL of the linking website

Retrieved file

Transferred data volume

Browser type and version

Operating system

IP address (anonymized)

Whenever you call up a website, your Internet browser automatically transmits information to our web server (so-called protocol data) for technical reasons. We store some of this information in log files, such as:

In order to rectify faults or to preserve evidence in the event of security incidents, it may sometimes be necessary for us to collect additional personal information together with the log data in order to remedy faults or preserve evidence relating to security incidents. We delete this data once the fault has been remedied or the security incident has been conclusively clarified, or the purpose of processing has ceased to apply for other reasons. In the event of a security incident, we will transmit log data to the investigating authorities on a case-by-case basis, to the extent permitted. We always store log data separately from other data collected that relate to the use of our website.


We use cookies. Cookies are small text files, which we store on your device when you visit our website. These cookies are transmitted back to us each time our website is called up again. This allows us to recognize you, for example, or makes navigating our website easier for you, thanks to the information stored in the cookies.

Cookies cannot be used to run programs or transfer viruses to a computer. The web server they originate from can only read cookies.

We do not share the information stored in the cookies with third parties without your express permission.

You can also view our website without cookies. Internet browsers are often configured to accept cookies. To prevent your internet browser from using cookies, you can disable cookie use via the settings in your internet browser. The help functions in your browser can show you how to disable and/or delete cookies in your internet browser. Please note that disabling/deleting cookies may cause individual functions on our website to no longer work as expected. In addition, disabling/deleting cookies will only affect the internet browser used to do so. For other Internet browsers, the deactivation/deletion of cookies must therefore be repeated accordingly.

Specification of Purpose

BSH, through its website, will not collect any personal data about you (e.g. your name, address, phone number, date of birth, billing data, email address), unless you voluntarily choose to provide that information (e.g. by registration, survey, orders). When you provide BSH with personal data, we only used it for the following specific purposes:

Inquiries which have been sent to us (e.g. Product information, Traders’ certificate);

Orders (including repair service visit orders), which have entered our portal;

Marketing communications and promotions

Surveys (e.g. customer satisfaction);



Utilization and Transfer

To maintain customer and supplier contacts, BSH may store, process, and forward personal data to:

Our subsidiaries worldwide; or

Third parties working on our behalf.

To understand and react to your needs quickly and efficiently, such as

Process product or offer inquiries

Send your ordered products;

Confirm product registrations;

Inform you about special offers;

Conduct surveys.

Security Measures

BSH will take all necessary technical and organizational measures to protect your personal data against:

Improper or illegal deletion;

Unauthorized alteration or transfer;

Unauthorized disclosure; or



Providing kitchen wares and accessories for both B2B and B2C markets
B2B & B2C suppliers and dealers in Kitchen Accessories, Kitchen wares, Kitchen Gadgets, etc for both Wholesalers & Retailers since 2021.

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